We are Merlin’s Magic Wand, an international children’s foundation dedicated to creating magical experiences for children who need them most. We deliver this work in partnership with Merlin Entertainments through three core programmes:

✨ Magical Days Out

✨ Magic On Tour

✨ Magic Spaces

On this site, you can learn more about who we are, the impact of our work, and how you can support the magic we create together.

Looking to get somewhere quickly? Use the buttons below to find what you’re looking for.

Getting involved is easy. Start by following us on social media @merlinsmagicwandofficial
 to stay connected with our campaigns and the magic we create for children.

But that’s just the beginning. You can also make a real difference by taking part in our fundraising and awareness campaigns, helping us reach more children and share more unforgettable experiences.

Join us and be part of the magic!

Merlin’s Magic Wand is the children’s charity partner of the Merlin Entertainments Limited Group. We work closely with Merlin Entertainments attractions to bring the magic of iconic brands such as LEGOLAND®, Madame Tussauds, and SEA LIFE Aquariums to children and families who need it most.

Merlin Entertainments donates 100% of Magical Days Out tickets to our foundation and makes an annual contribution towards our operating costs. This support allows more of every donation to go directly towards delivering our charitable programmes worldwide.